Top Mobile Apps in Malaysia

Malaysia, like any other active and emerging economies across the world has a very vibrant and dynamic digital market. More than 85% of Malaysians who are on the internet use mobile broadband services which means that there is a huge market of users on smartphones in...

Marketing in Viber

Unlike other messaging apps, Viber has a more distinct and separate group of target users. Originally developed by Viber Media, which is an Israel-based company, it was acquired by Japanese company Rakuten in 2014 for a reported US900 million. What’s the buzz about...

WeChat Marketing

WeChat is probably by far the closest messaging app which comes close to Facebook in the social media realm. After all, it is the most used app in China and if you are a market leader in anything in that country, you may as well be one of the largest players in the...

Facebook Messenger Marketing

Using social media for marketing has become quite common today. Facebook will be the one most common names mentioned and used in this type of strategies. However, did you know that Facebook’s communication app, the Facebook Messenger is one which could give your...

Complete Online Advertising Guide

Online advertising is a big challenge. You need to know what you are up for. One of the main factors that you must consider when you advertise online is the use metrics. How crucial are the metrics? When you advertise, whether it is online or offline, you want to know...

Internet Users in Malaysia

The number of internet users in Malaysia has been rising over the last decade. After all, the National Broadband Initiative has been put in place to increase internet usage in the country. The total population in Malaysia has been rising steadily since 2014 with 30.29...