The LDP (Lebuhraya Damansara-Puchong) is one of the most important expressways that serve the people of the Klang Valley on a daily basis. Whether it is for leisure or business, thousands of motorists use the LDP to travel between places like home, school and work every day because it connects some of the most populated areas of the Klang Valley.
One of the affected roads along the LDP is Jalan Bahagia where it often experiences the spill-over effect of traffic conditions that come in from the expressway. This is because Jalan Bahagia houses several office buildings and schools with vehicles moving in and out this suburb each day for work and school.
Vehicles travelling within the LDP is constantly high in volume and slow in speed. This means that your ads will enjoy maximum exposure for long periods of time. If you want to target those around the Damansara, Sunway, Subang Jaya and Petaling Jaya areas, billboard here will be perfect for you.
Landmarks and Subroads
Through the LDP, there are several intersections that lead vehicles into other suburbs like Kelana Jaya, Puchong, Taman SEA, SS4 while it heads up north towards Shah Alam and Klang and in the other opposite direction into the Kuala Lumpur city.
In Jalan Bahagia, there is a very prominent twinpole which can be seen from a distance. In fact, this Twinpole is one of the few very visible billboards enacted along LDP which means that anyone travelling on the highway will be able to see it. As such, this Twinpole billboard is regarded to be one of the most visible ones around the highway and the surrounding areas.
From the LDP, if you are coming in from the west, you will pass by the Customs and Immigrations Quarters. This is where you will pass by the Kelana Furniture Mall. As you are traveling along this stretch, you will have SS4 on one side and SS5 on the other.
Zuellig Pharma is located not far from SS5 and as you travel further, you will be heading southwards which is where you will be passing by the Tropicana Golf and Country Club intersection.
After that, you will be diverted to other parts of Petaling Jaya at the T-Junction that will connect you through Jalan Majlis and Jalan SS3/39.DemographicsAlong LDP, one of the very important roads here is at Jalan Bahagia in front of the SMKKJ School. This road runs in adjacent with LDP highway which means that it is clearly visible to the motorists who are travelling along this stretch.
The Jalan Bahagia road is used by those who are turning in from LDP as well as parents who are here during the pre and post schooling hours to ferry their children. At other times, it is used by those who are here for shopping, mainly female drivers at the surrounding mall and hypermarkets.
Traffic Conditions
In Petaling Jaya, you can expect most of the main roads to be highly congested at most times of the day especially when it concerns the Lebuhraya Damansara-Puchong. This is because LDP is known to be over-utilized, making it one of the most super peak traffic areas of the region.
Coming in from the LDP intersection, traffic flow will be peak and super peak particularly during the morning rush hours. This will be the same situation during the evening on the opposite direction. Another factor that contribute to this slow moving traffic is that the SMK Kelana Jaya is located not far from the junction. Meanwhile, the flow on both sides of Jalan Bahagia is moderate and low at other times. At the cross-junction leading to Jalan Majlis, traffic becomes peak again before easing up after the intersection.
Due to this, LDP is one of the most congested highways in the Klang Valley in which it connects Damansara and Puchong primarily and other towns like Petaling Jaya, Bandar Utama, Sunway and Subang in between.
Access into the connecting suburbs are made possible through the several interchanges that connects into the likes of Damansara Utama, SS2, Taman Tun Dr Ismail and many others, all of which have their own set of residents of varying demographics.
There are many unipoles and standard large billboards enacted along the LDP with the most prominent ones located at major junctions and on both sides like those in front of the Kelana Jaya LRT station.
Meanwhile, unipoles can be seen along the Sunway Toll Plaza leading up to Puchong.At the interchanges, there are smaller billboards located at the overhead bridges.
This is where the junctions are used for large billboards as well as seen in the SS3-Taman Megah and the Damansara Utama-SS2 junctions respectively where there are constantly heavy flow of vehicles throughout the day.
There are many highways in the Klang Valley which provides access to the people in getting between places on a daily basis where the LDP (Lebuhraya Damansara-Puchong) is among the busiest.
This highway is considered as one of the most important main roads because it connects some of the most important townships around Petaling Jaya while channeling vehicles out towards Kuala Lumpur and other suburbs. Along the way, several stretches are busier than others as they are located in major commercial areas like the IOI Mall-IOI Boulevard stretch.
Along the IOI Mall stretch, the LDP provides a few advertising mediums that are located in locations with high impressions.There are billboards available on the junctions and along the sides while flyover advertising panels are available as well.
Located in front of the IOI Shopping Mall, this stretch of the LDP is constantly heavy with traffic because it provides access to those getting out of Puchong towards Sunway while those coming in are heading either into this township or towards the likes of Seri Kembangan and Cyberjaya.
The mornings and evenings are when traffic flow is at the highest with contra-flow traffic being implemented to ease the congestion.
The buying power for ad spaces along the IOI Mall stretch of LDP is mainly in the high brackets mainly because this is one part of the highway with the highest flow of vehicles during the rush hours as well as at other times, particularly during the evenings until the night and during the weekends.
Along Jalan LDP (Lebuhraya Damansara-Puchong) there are several junctions and interchanges that provide access to different suburbs around the vicinity.
These junctions are usually very high in traffic as they serve the residents in the surrounding areas as well as those who come here for work or leisure.
It must be noted that the LDP is used by thousands of vehicles and motorists each day that include private and commercial vehicles, public transportation like buses and taxis as well an adjacent LRT service.
The Paradigm Mall junction is among the few high traffic areas along LDP as it serves those coming from Kelana Jaya and SS1 to intervene into the highway as well as for those going into Dataran Prima.
The short stretch along this interchange provides brand owners and advertisers with an attractive option for marketing as it can be mainly targeted for the residents in the surrounding areas.
There are a few billboards located on this stretch in front of the Giant Hypermarket while on the cross-junction, there are flyover billboards available.
The traffic flow along this stretch is very constant throughout the day which peaks during the rush hours.It must be noted though that vehicles along the Paradigm Mall stretch are slow moving all the time as there are hundreds of vehicles using this road every hour.
The demand for the ad spaces in this stretch is very high and would be ideal for promotions and short-term ads targeted at the residents of the vicinity and those who come here for business and leisure purpose.
The LDP (Lebuhraya Damansara-Puchong) is a highly utilized highway located in Petaling Jaya.
As the name implies, it is a highway that connects the Damansara Township with Puchong, a thriving and rapidly developing area that leads out to Cyberjaya and Putrajaya.
One of the main reasons why the LDP is so busy throughout the day is because it connects many high density areas along the way and one of them is Damansara Uptown.
The stretch in front of Damansara Uptown provides access from those coming in from Taman Tun Dr Ismail and Bandar Utama towards SS2 and into Puchong.
Here is where there the tunnel of the highway is located that bypasses the cross-junction before convening at Damansara Jaya.
The most prominent advertising medium here is at the cross-junction of Damansara Uptown that leads to Damansara Kim and Bandar Utama on both sides where there are Unipole and digital billboards.
Along the way, there is an overhead bridge that provides billboards advertising spaces as well.
The traffic flow along the Damansara Uptown stretch of LDP is very high throughout the day.
There are at least 600 to 900 vehicles travelling on both ends every hour which can be higher during the rush hours of the morning and evenings.It must be noted that traffic can be very high during the weekends as well.
The main target market for advertising mediums here are working executives with middle to high income. Hence, the buying power for these spaces are range can be middle with more calls for the higher range end.
The LDP or Lebuhraya Damansara-Puchong provides an important connection among some of the suburbs of the Klang Valley.
Those who are coming in from Kuala Lumpur or Shah Alam will convene at the LDP to get to places like Damansara or toward Puchong on the other end.
Along the way, they are able to head to suburbs like SS2 and Damansara Uptown.
One of the main junctions here are at the SS2-Damansara Jaya interchange where the KDU University College is located.
This stretch starts from the mouth of the tunnel coming from Damansara Uptown and continues until the SS3 junction.
Along the SS2-Damansara Jaya stretch of the LDP, there are lampposts located on both sides of the road while there are large format billboards along the way, especially at the interchange into SS2.
At this junction, there is a flyover billboard that can be seen by those coming from SS2 to go into LDP as well.
On the opposite side, ad spaces are available on the overhead bridge in front of KDU.
This stretch is one which is constantly flowing with vehicles throughout the day with slower traffic during the morning and evening rush hours while hundreds of vehicles use this stretch on weekends as well.
The main target market for advertisers here are those in the middle to high income by virtue of the residents of the surrounding areas.
This will drive the demand and buying power for ad spaces along the stretch to the higher levels.
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MY18.7 File Form : MP4, AVI, WMV.
Daily Exposures: Minimum 220 450 spots per day. Loop(One Cycle): Approximately 2.5 min / loop. Max Advertisers: 10.
The LDP Highway near Taman Megah and SS2 reaches one of Petaling Jaya’s most active suburban commuter corridors. It is useful for brands targeting residents, office workers, school traffic, shoppers and drivers moving between PJ...
Federal Highway PJ Icon 2 60×40 Twinpole This 60×40 twinpole near Kontena Nasional opposite Icon City targets traffic from Kuala Lumpur heading toward Petaling Jaya, Sunway, Shah Alam and Klang. With a 130ft structure height,...
LDP Ignius 60×40 Twinpole Billboard This 60×40 twinpole at LDP Ignius targets motorists heading toward Uptown, TTDI, Bandar Utama, Damansara Heights, Bangsar, Hartamas, Sunway and Kelana Jaya. The audience is strongly urban and affluent, with...
LDP Paradigm 60×40 Twinpole Billboard This 60×40 twinpole on LDP Paradigm targets motorists heading toward affluent areas such as Uptown, TTDI, Bandar Utama, Damansara Heights, Bangsar, Hartamas, Sunway and Kelana Jaya. With an 85ft structure...
LDP Highway SS2 Unipole Facing Damansara Uptown The unipole along LDP Highway near SS2, Petaling Jaya, faces the Damansara Uptown entry toward LDP, Tropicana City Mall and SPRINT. Nearby residential areas, AEON Big and Tropicana...
LDP Paradigm Mall 60×40 High Impact Unipole This 60×40 high-impact unipole on LDP Highway sits opposite Paradigm Mall and in front of Giant Kelana Jaya, with KJ Medical Center and Kelana Jaya nearby. The location...
The LDP Highway SS2 unipole heading toward Kelana Jaya after the Kelana Jaya LRT station gives advertisers a strong commuter and transit-linked read. With approximately 7.98 million traffic per month, it reaches drivers moving through...
LDP Sri Damansara LDP Sri Damansara is a high-traffic Klang Valley corridor with constant vehicle movement between Damansara, Kepong, Bandar Sri Damansara, Kota Damansara and Petaling Jaya-linked routes. A location near Caltex Sri Damansara benefits...
This LDP KM26.3 site in Puchong reaches a very large Klang Valley commuter and township audience. It is suitable for advertisers targeting residents, office workers, school traffic, shoppers and drivers moving between Puchong, Subang, Putrajaya,...
The LDP highway towards Bandar Sri Damansara after Penchala Link reaches a busy north-west Klang Valley commuter route. It is useful for advertisers targeting Damansara, Kepong, TTDI, Mutiara Damansara and Sri Damansara movement. Sri Damansara...
The LDP Taman Megah two-sided unipole sits on one of the busiest LDP stretches, with approximately 13.338 million traffic per month. The site is valuable for brands targeting PJ commuters, students, office users, shoppers and...
Federal Highway To Subang Vertical Billboard This vertical minipole faces Kuala Lumpur, PJ and LDP Highway traffic toward Subang before the Subang Airport exit. With retail, transport and industrial landmarks nearby, it works well for...
The LDP Petaling Jaya Side A vertical minipole gives brands a compact read on LDP traffic, with approximately 3.75 million traffic per month. The site works for advertisers that need daily commuter recall across PJ’s...
