National English Newspaper & Digital Portal — Malaysia
Advertise on New Straits Times
The New Straits Times is Malaysia’s oldest English-language newspaper, published continuously since 1845. Now operating as a fully integrated print-and-digital media brand under Media Prima, NST commands authority across government, business and society.
Since 1845
Malaysia’s oldest English newspaper — 180+ years of continuous publication
Media Prima
Part of Malaysia’s largest integrated media group alongside TV3, 8TV and more
Print + Digital
Combined reach across daily print edition and nst.com.my online portal
About the Platform
Legacy & Authority
NST carries unmatched institutional authority in Malaysia — widely read by government officials, corporate leaders and diplomats. It is the newspaper of record for major national announcements, government policy and business news.
Content Coverage
NST covers Malaysian national news, politics, business, sports and lifestyle. The portal (nst.com.my) delivers breaking news around the clock while the print edition anchors daily business reading among professionals.
Advertising Formats & Options
Print Display Advertising
Full-page, half-page and classified ad positions in NST’s daily broadsheet — reaching C-suite executives and government officials who read the print edition every morning.
Digital Banners & Portal Ads
IAB-standard banner placements across nst.com.my — homepage takeovers, leaderboards, MPUs and roadblocks targeting NST’s digital audience.
Sponsored Content
Branded editorial features and supplements published in both print and digital editions — long-form content targeting NST’s influential readership.
Special Supplements
Sector-specific supplements (Budget, Property, Education, Automotive) reaching decision-makers at peak purchase and policy moments.
Best For
Government agencies, GLCs, financial services, property developers, education providers and premium consumer brands seeking authority and institutional reach.
Authority Audience
NST readers include ministers, senior civil servants, CEOs and business owners — making it the premium choice for B2G and B2B advertising in Malaysia.
Format
Print + digital package buys available. Print reaches KL, Selangor and Peninsula Malaysia. Digital reaches Malaysia-wide and Southeast Asian diaspora.
