Chinese Language Newspaper — Malaysia
Advertise on Oriental Daily
Oriental Daily (中国报) is one of Malaysia’s highest-circulation Chinese-language newspapers. Published since 1966, it covers a broad range of topics from national news and sports to entertainment and business, reaching Chinese readers nationwide.
Since 1966
One of Malaysia’s longest-running Chinese-language newspapers
Mandarin
Chinese-language editorial reaching Malaysia’s Chinese community nationwide
High Circulation
Consistently among the top-selling Chinese daily newspapers in Malaysia
About the Platform
About Oriental Daily
Oriental Daily (中国报) is published by Oriental Press Group and covers national news, entertainment, sports and lifestyle for Malaysian Chinese readers. It is particularly strong in Peninsular Malaysia’s urban Chinese communities.
Reader Profile
Readers span Chinese-educated Malaysians from students to retirees. Strong uptake among Chinese households in the Klang Valley, Penang, Johor Bahru and Ipoh — markets with concentrated Chinese consumer spending power.
Advertising Formats & Options
Print Display Advertising
Full-page, half-page and quarter-page display ads in Oriental Daily’s daily print edition — reaching Chinese readers at home and in offices across Peninsular Malaysia.
Digital Portal Ads
Banner and display placements on Oriental Daily’s online portal — extending print campaigns into the digital space to capture younger Chinese audiences.
Sponsored Features
Chinese-language branded editorial content published within Oriental Daily’s editorial environment for maximum community credibility.
Special Festive Editions
Premium ad positions in high-readership festive editions — Chinese New Year, Mid-Autumn, and national holiday special editions with above-average distribution.
Best For
Brands targeting Malaysian Chinese consumers — property developers, automotive, education, financial services, FMCG brands with Chinese market strategies.
Language
Traditional and Simplified Chinese — all content in Mandarin/Chinese script, ensuring authentic cultural resonance with Chinese-speaking Malaysians.
Reach
Peninsular Malaysia focus with strongest penetration in Klang Valley, Penang, Johor and Ipoh — Malaysia’s four largest Chinese population centres.
