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World of Buzz is one of the contemporary online portals that offer Malaysians an alternative platform for news and updates. It is a platform that appeals very much to the younger generation of online users with fun and entertaining reporting. World of Buzz, as the name implies is one of the most exciting news portals in Malaysia. This is one portal that is highly engaging and connects to the heart of Malaysians from all walks of life. If it is a trending issue, it would most likely pop up in World of Buzz because it is relatable, current and exciting.
What makes World of Buzz such a standout media is mostly its ability to resonate and identify with the younger crowd. As more people rely on on the internet for news and updates, there is a need for such resources to be delivered and communicate to the younger generation who spend a lot of time online each day. Through portals like World of Buzz, this segment can have access to news that relates to them and which are more approachable as they are less serious in their style of reporting.
The home page of World of Buzz provides the latest news and pictures of what is going on. This includes headlines of current affairs, gadgets and new product launches and others. This also includes commentaries and other issues that the readers might be interested in. World of Buzz also has a Social Stories segment that addresses the issues that young people are concerned with including trending styles and habits. Other segments here include People, Technology, Lifestyle and Culture. It must be noted that World of Buzz is actively involved in the social networks that stream related news to its target segment. It also has a YouTube Channel with more than 100,000 subscribers. This allows viewers and the audience a central location to watch videos that relate to their everyday Malaysian lifestyle.
Each day, World of Buzz publishes the latest news which is related and interesting to the average reader. This is provided through its portal and also streamed on social media like Instagram and Facebook.
In Social Stories, World Of Buzz brings useful tips, advice, commentaries and other information to its readers. While a lot of such issues are usually reported in mainstream media or newspapers, World of Buzz’s reporting is chicer and ‘young’. Apart from the usual reports coming from mainstream media, content from social networks, TikTok videos or videos that have gone viral are also reported here. This is a truly unique segment in World of Buzz that creates a lot of following.
What makes World of Buzz such an interesting platform is that it produces content that is not only relevant and current but shareable. In a world where social networks are used every minute of the day, this is a great platform to boost World of Buzz’s prominence.