Bukit Bintang: Pavilion KL Vertical Screen

Traffic: - Per Month

Rate/Price

Jalan Bukit Bintang in the Golden Triangle is one of Malaysia’s most recognisable advertising environments. This Fahrenheit Shopping Mall Curve Screen DOOH location speaks to shoppers, working professionals, tourists, business leaders and urbanites moving through a premium retail, hotel and entertainment district.

Fahrenheit Shopping Mall Curve Screen – Golden Triangle Bukit Bintang DOOH

The site is ideal for brands that want energy, prestige and mass visibility in one place. Fashion, beauty, luxury retail, finance, F&B, tourism, events, telco and entertainment campaigns can use high-impact digital creative to match the district’s city-centre rhythm.

Fahrenheit Mall DIgital Skrin ialah salah satu persekitaran pengiklanan paling dikenali di Kuala Lumpur. Lokasi DOOH ini menyasar pembeli, profesional, pelancong, pemimpin bisnes dan urbanites yang bergerak dalam daerah runcit, hotel dan hiburan premium.

DOOH Golden Triangle Bukit Bintang

Tapak ini ideal untuk jenama yang mahukan tenaga, prestij dan visibiliti massa dalam satu lokasi. Fesyen, kecantikan, runcit mewah, kewangan, F&B, pelancongan, acara, telco dan hiburan sesuai di sini.

Fahrenheit Mall Golden Triangle 的 Jalan Bukit Bintang 是马来西亚最具辨识度的广告环境之一。此 DOOH 位置面向购物者、专业人士、游客、商业人士和城市客群，处于高级零售、酒店与娱乐区。

Golden Triangle Bukit Bintang DOOH

此点位适合同时追求活力、形象和大众曝光的品牌。时尚、美容、高端零售、金融、餐饮、旅游、活动、电讯和娱乐广告，都可用高冲击数字创意配合市中心节奏。

LED Screen on Jalan Bukit Bintang: Pavilion KL Frontage at an Entry-Level Rate

This single-panel LED screen sits along Jalan Bukit Bintang near Pavilion KL, on the stretch that also serves Times Square and the surrounding retail cluster.

Position and Audience

The site draws from the busiest retail corridor in Kuala Lumpur, reaching an estimated 350,000 vehicles daily and 525,000 eyeballs across the same period.

The eyeball figure running half again above the vehicle count points to high occupancy traffic, which suits messaging aimed at groups rather than solo commuters.

Location: along Jalan Bukit Bintang near Pavilion KL and Times Square
Coordinates: 3.1481586, 101.7167873
Estimated traffic: 350,000 per day
Estimated eyeballs: 525,000 per day
Media type: LED, single panel

How the Loop Works

The screen runs a 150-second loop, or two and a half minutes, repeating 24 times an hour across an 18-hour broadcast day from 6am to midnight.

Ten slots exist per loop, shared across ten advertisers, with each spot running 15 seconds. Delivered exposures range from 216 to 432 per day.

What That Delivers

At the promotional rate, a full month of screen time works out well below most Bukit Bintang inventory, which is what makes this a practical entry point into the corridor.

Rates

Rate card: RM35,000 per month
Promotion rate: RM18,000 per month
Content management: RM500

The promotional rate is roughly half the published card rate, placing this site far below the flagship screens further along the same street.

Creative Requirements

The canvas is portrait, at 768 pixels high by 384 pixels wide. Landscape artwork cannot be adapted to it without losing the message entirely.

Build vertically from the start: a single product shot, a short headline and a brand mark that reads at street level rather than at highway distance.

Accepted formats are MPEG 4, AVI, JPEG and PNG only. Artwork requires DBP and council approval, with a timeline of 7 to 10 working days prior to airtime.